Guides & articles
Practical, sourced guides on ecommerce email, retention and automation.
-
Win-Back Email Campaigns: When to Send Them Based on Your Purchase Cycle
When to send win-back emails based on your store’s real purchase cycle, a 4-step sequence, discount vs free shipping, and how to…
-
Ecommerce Welcome Email Series: 5 Emails, Templates and Timing
A 5-email ecommerce welcome series with timing (day 0, 1, 3, 6 and 11), the goal of each email, discount options and…
-
Post-Purchase Email Sequence: A Day-by-Day Timeline You Can Copy
A day-by-day post-purchase email timeline from order confirmation to day 90, with branches for consumables, durable goods and gifts, plus review-request rules.
-
WooCommerce Abandoned Cart Emails: Free Plugins, Setup and a Test Checklist
How to set up abandoned cart emails on WooCommerce: free plugin options, WP-Cron and SMTP basics, guest checkout capture, consent and a…
-
60 Abandoned Cart Email Subject Lines, Sorted by Email 1, 2 and 3
60 abandoned cart subject lines grouped by where they belong in your sequence: gentle reminders, objection-handling follow-ups and honest last calls.
-
Abandoned Cart Emails for Small Stores: Timing, Copy and a Free 3-Email Planner
How many abandoned cart emails to send, when to send them and whether to discount. A plain-English guide for small stores, plus…